4 Effective Ways to Earn Money from Instagram – In-Depth Breakdown, Tips, & More

You might have come across various examples of people earning from Instagram posts. It can be confusing to understand how one can earn just from uploading pictures. 

This is why in today’s post, we’ll focus on different ways you can use to earn money on Instagram. 

Moreover, we’ll also go over some interesting facts and FAQs. 

Quick Summary

Today’s post will cover the following points:

  • 4 unique ways to earn from Instagram
  • Important tips to keep in mind

Let’s get you started. 

4 Effective Methods to Earn Money on Instagram

Before we explain these methods in detail, it is important to note that there are other ways as well. We are only mentioning them because you can earn actively and passively

Now, let’s check what they are:

  • Collaborations
  • Affiliate deals
  • Monetization
  • Content selling


Instagram is filled with high-profile brands. Naturally, these brands want as much exposure as they can get. The best way to do so is through collaborations. 

making money from Instagram posts

You might have seen different Instagram accounts upload a photo or a short video with the AD hashtag. That is a sign of collaboration. 

Do brands pay for collaborations?

Generally, collaborations are only limited to a single number of posts. For example, GFuel collaborates for a single post with content creators. 

The payment is tied with the extent of an account’s reach. You’ll get a better deal if your account has a massive following. 

Interesting Fact: Kendall Jenner was paid $250000 by Pepsi for a single Instagram post.

How much can I earn from collaborations?

The earnings from a collaboration depend on two different factors. One, your account’s following and reach. Second is the popularity of a brand. 

You can earn anywhere between $100 to $10000 per post. For example, a small brand like Ridge pays $250-$1000 per post. 

making money from Instagram posts

Whereas, a brand like Coca-Cola pays about $3000 to $10000 per post. 

Interesting Fact: Celebrities like Cristiano Ronaldo and Kylie Jenner charge $150000 and above for a single collaboration post on Instagram. 

How many followers do I need to land a big collaboration deal?

There isn’t a specific number, but if your Instagram account has more than 5000 followers, you can land a collaboration deal. 

For example, GFuel also collaborates with content creators that only have a few hundred followers on Instagram. 

So, it is more about reach rather than a big follower count. 

However, it is important to keep in mind that you can also approach various brands first. 

Affiliate Deals

Next on our list is earning money through affiliate deals. You may have come across an Instagram account promoting deals with specific discount codes. 

That is an example of affiliate deals. You can promote a brand’s products and keep a cut from every sale made through your link. 

What is the average earning through affiliate deals?

Most people who earn through Instagram prefer affiliate deals because it’s a long-term contract. You can earn thousands of dollars just from a single affiliate deal. 

making money from Instagram posts

For example, Keeps pays its affiliate 25% from every sale. So, a product priced at $100 will earn you $25 from a single sale. 

What are some good brands for Instagram affiliate deals?

To name a few, you can approach GFuel, Ridge, AdvancedGG, and FashionNova. All these brands are quite popular and pay a suitable amount of money. 

Moreover, as your account grows, you can approach bigger brands as well. High-profile brands like Nike, RedBull, Monster Energy, and Pepsi are viable options. 

How long do affiliate deals last?

It depends on your number of sales. If your sales are good, you can last a single deal for multiple months. Some Instagram influencers have permanent affiliate deals as well. 


You can also earn from Instagram through Ads. The only downside of monetization on Instagram is that it is only limited to live video streams. 

You can turn on this feature under the Creator section in your Account Settings. However, make sure that you read the terms and conditions first. 

How much do I get from ads on Instagram?

Instagram offers a 55% revenue generated from ads on your live stream videos. The only catch is that, under Instagram policies, not every viewer is monetizable. 

For example, if your live stream has 1000 viewers, only a couple hundred will be considered monetizable by Instagram’s algorithm. 

How much can I potentially earn from Instagram monetization?

As we mentioned, it is in Instagram’s control to determine monetization. So, you can earn anywhere from a couple of hundred dollars to thousands of dollars. 

earn money on Instagram posts

Furthermore, you have to keep in mind that Instagram ads are also different for everybody. The algorithm shows different ads based on geolocation.

How can different ads affect my overall revenue?

Ads from high-profile brands usually pay better compared to smaller brands. Even though you get 55%, the revenue from every single ad is different. 

Content Selling

Finally, the last method to earn from Instagram is through selling your content. You can sell all sorts of content, designs, location pictures, or just art in general. 

Most Instagram content creators earn money by selling their content. It usually includes digital designs and logos for various businesses, personals, and brands. 

How much can I earn by selling content?

There is no upper limit for how much your content is worth. Some can buy it for a couple of dollars while you can also get offers for thousands of dollars. 

making money from Instagram posts

It all depends on which sort of content you want to sell. Generally, abstract designs and art sell for a high amount. 

Is selling content a viable option?

Unlike the other methods, we mentioned before, selling content is free from external variables. It all depends on your hard work. 

As you improve your content, it’ll help you to charge people more for your work. Moreover, people are willing to pay a high amount if the quality is up to the mark. 

Important Tips to Keep in Mind

Following are some crucial things you need to keep in check when using Instagram. Let’s see what they are:

  • Instagram favors audience reach more than the number of followers. If you can engage your audience, it’ll help you grow financially.
  • Be careful about shadow bans. Instagram limits the reach of certain accounts that don’t follow the guidelines. It will impact your reach and account growth.
  • Always start with brands that you can personally see yourself using. It’ll help you promote it naturally.

Wrapping Things Up…

This brings us to the finish line of our post on different ways to earn money from Instagram. We hope you apply these strategies and create a stable income stream

Instagram has a wide list of options to make money. With the right information and direction, you can earn up to thousands of dollars on a monthly basis. 

You can reach out to us in the comments below if you have any queries.