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Snapchat is quite a popular social media because of its convenient usage.
Although it is pretty straightforward, you can still earn large sums of money from Snapchat.
This is why today’s focus will be on different ways you can use to make money from Snapchat. Moreover, we’ll also shed light on various FAQs.
Quick Summary
By the end of this post, we’ll discuss the following points:
- 4 useful ways to earn money from Snapchat
- Important tips
Let’s jump right into it.
4 Tested Methods to Earn Money from Snapchat
Snapchat currently has over 330 million daily active users. With such a vast user base, it is easy to create opportunities to establish a monthly income.
Even though it seems easy on the surface, there are some prerequisite factors you must keep in check. Two major factors are audience reach and the number of followers.
Why is audience reach important on Snapchat?
To put it simply, Snapchat works differently from other social media platforms. It doesn’t have a basic social feed. Moreover, you can only reach your audience through Stories.
Due to the limited ways to reach your audience, it is important to have a substantial audience reach.
Now let’s look at the 4 ways to earn from Snapchat:
- Sponsored posts
- Design geo-filters
- Create ads
- Promote affiliate products
Sponsored Posts
The most efficient way to earn from Snapchat is through sponsored posts. You can upload customized content to your profile and engage your audience.
Many content creators prefer sponsored posts because they are quick and easy to create. All you have to do is mention your sponsor’s name prominently.
What is the best format for sponsored posts?
Currently, you can only upload content in still pictures or video format. It depends on your personal preference which format you want to use.
Although both formats are viable, top content creators prefer to use the video format. This is mainly due to the fact that you can demonstrate a product/service in a video.
Why is demonstration important in sponsored posts?
There are two reasons why demonstration is considered important in sponsored posts. First, it helps you show what the product/service is actually about.
Second, it helps you connect with your audience. If your audience knows what you are talking about, there’s a higher chance they will buy the sponsored service/product.
Design Geo-Filters
You can earn from Snapchat by creating content for the community’s use. Now, the only catch is that Snapchat doesn’t pay you directly.
Many content creators use these geo-filters to promote a location. This location can either be personal or for business purposes.
How can that benefit me?
You can use this as an opportunity to promote your personal business and utilize your audience. This way, it’ll help you grow your business through free publicity.
How much can I earn from Snapchat geo-filters?
As we have already mentioned that geo-filters aren’t a direct source of income. They facilitate your income through other sources.
In terms of promotions and publicity, you can earn up to hundreds of dollars per month. This number can either go up or down as your reach grows.
Design Ads
Next up on our list is earning money through Snapchat ads. You can create ads for yourself or for another brand on Snapchat.
Since Snapchat only features ads in small snippets, they have to be creative. Many content creators earn thousands of dollars per month through personalized ads.
Does Snapchat play ads like YouTube?
As a matter of fact, it does. However, compared to YouTube’s algorithm, Snapchat only plays a small fraction of ads.
Moreover, Snapchat only monetizes accounts with a huge following and audience reach.
What sort of ad format should I choose?
It depends on your personal preference. You can either choose the video format or still image format.
However, it is better to use a 5-second ad format. You can grab the attention of your viewers while also keeping the annoyance levels to the minimum.
Promote Affiliate Products
Lastly, the biggest revenue generators for Snapchat creators are affiliate products. You can scroll through a number of content creators, and every single one has a promotion code.
This code essentially means that every sale they make for this brand generates some amount of money. In most cases, creators get 5-10 percent per sale.
What sort of affiliate brands should I look for?
As a starting point, you can look for brands that are new and have something unique to offer. GFuel is a good example to start promotions.
It is a daily use product and within the buying power of many users. Moreover, GFuel offers a 10% affiliate deal which means you can earn 10% from every single sale.
What are the demands of affiliate brands?
The demands from such brands vary based on the nature of the product. Some brands are only looking for exposure while some want to boost their reach.
Either way, you can earn money from it. Even with a $50 product, you can earn up to thousands of dollars from your home.
Do these brands require some specific promotions?
Apart from the basic marketing of their product, brands do not care how you promote their product. You can do it through demonstrations or small video snippets.
Important Tips to Keep in Mind
Let’s check out some important things you need to keep in mind while using Snapchat:
- Snapchat’s algorithm prefers video snippets over still images. If you want to increase your reach, use small 10-15 second videos.
- Be aware of your demographic. It will help you improve and tailor-cut your content for your audience.
- Keep advertisements on the low end of your content. An acceptable ratio is 20% advertisements and 80% content.
Wrapping Things Up…
This brings us to the end of our post on various ways to earn money from Snapchat. We hope this information helps you grow your account and create active/passive income streams.
Snapchat is quite popular when it comes to promotions and affiliate deals. You can pair up with multiple brands and earn thousands of dollars from the comfort of your home.
Feel free to reach out in the comments if you have any questions.