5 Reasons Why You Should Start Streaming on Twitch – In-Depth Overview, Tips, & More

Twitch is arguably the biggest live streaming platform on the planet. It has a substantial user base with a versatile set of opportunities. 

In this post, we’ll explain various reasons why you should start live streaming on Twitch. 

Moreover, we’ll go over various FAQs. 

Quick Summary

By the end of this post, we’ll cover the following topics:

Without further delay, let’s get started.

5 Important Reasons to Start Streaming on Twitch

You might have heard of Twitch from social media or your peers. This live streaming platform has gained a lot of popularity since its launch in 2011. 

It is a fun place for entertainment and also a viable platform to build yourself as a content creator. This platform has all the necessary tools to build a strong online community. 


The main attraction of Twitch is its versatility of content creation. You can live stream just about anything as long as it is under the Twitch terms of service. 

It includes IRL streams, gaming streams, educational streams, and many more. Moreover, each type of stream has its own category. 

How do different category sections help me as a content creator?

To put it in simple terms, your content is easier to find. Suppose you start out as a gaming streamer with a dedicated game like Valorant. 

Potential for Income

Your stream will be separately displayed in the Valorant category along with other streamers who are playing that game. 

Other platforms like Facebook or YouTube don’t have that feature. You can only find streams through channel names. This significantly decreases your channel’s exposure. 

Can I stream in multiple categories?

Of course, you can. All you have to do is change the category before your stream goes live. On top of that, you can even change categories during a stream. 

As a content creator, this is quite helpful. You can easily transition your stream from one form of entertainment to the other. 

Potential for Income

If you know anything about Twitch, it is no surprise that many streamers treat it as a full-time job. They have a strict schedule for daily streams. 

This is because Twitch pays a good amount of money. You can easily earn thousands of dollars every month. 

Interesting Fact: Summit1G, a twitch streamer, earn roughly between $10000 to $30000 from Twitch. This is without any sponsorship or promotions. 

How much can I earn from Twitch?

For starters, your income isn’t that high. Even with combined revenue from ads and subscriptions, you can earn between $100 to $1000. 

However, as your channel grows, this number will only go up. Unlike other platforms, the passive earnings from Twitch are beneficial. 

What are some of the ways to earn from Twitch?

There are three main ways to earn from Twitch. You can either earn from ads, subscriptions, or donations. 


The best part about Twitch is that you can earn from all three methods at the same time. However, Twitch keeps a 50% cut from subscriptions. 

Potential for Growth

New content creators always struggle with the growth of their channels. This is mainly due to the lack of exposure and reach. 

Twitch isn’t bound by these factors. You can easily follow trends and grow your channel without much effort. 

How to follow trends on Twitch?

The trends on Twitch are usually bound by big events or new releases. Since it’s a gaming-oriented platform, you can easily find a bunch of viewers when a new game comes out. 

For example, the Destiny 2 category always shows a spike in concurrent viewers whenever they release new seasonal content and raids.


Any content creator that earns massive amounts of money from social media is through the help of sponsorships. When it comes to Twitch, it is a hub for large-scale brands. 

You can see at first glance that almost every other streamer is sponsored on Twitch. Usually, these brands vary from start-ups to fully established businesses. 

What are some common brands on Twitch?

Some of the common names you can find on Twitch are related to gaming one way or the other. They are either in the form of peripherals, merchandise, or usable products. 

For peripherals, Corsair, Razor, and Steelseries are quite common. Merchandise brands usually include Addidas and Nike. 

Moreover, for usable products, you can easily find brands like GFuel, Redbull, and Nestle. 

How much do these sponsorships pay?

How much do these sponsorships pay?

Usually, these sponsorships pay according to the average daily viewers on your streams. So, a bigger viewership can easily land you a high-paying sponsorship. 

For example, Shroud, a famous CS: GO player, earns up to $25000 monthly just from sponsorships. 

Permanent Viewers

Permanent Viewers

Most of the time, content creators struggle to maintain a stable number of viewers. Twitch doesn’t suffer from this problem. 

You can easily build a strong community around your channel. More than often, these community members turn into daily permanent viewers. 

How does Twitch have strong communities? 

It is due to the live chat feature on the platform. People can interact with you in real-time. This creates a connection between you and the community. 

twitch streamer

Here’s an example of a Twitch streamer and his chat. 

Even asking some viewers about their day can easily turn them into permanent viewers. All you have to do is interact with your community. 

Is there any way to enhance community engagement on Twitch?

There are countless ways to engage your community besides interacting in chat. You can host viewer games, host interviews, or simply answer questions. 

For example, Adin Ross, an IRL streamer, often hosts interviews with his viewers and asks them about various topics. 

Important Tips to Grow on Twitch

Let’s check out some tips to grow your channel on Twitch. Here they are:

  • Keep it simple. If you are just starting out, your main should be on streaming itself rather than the things around it.
  • Always keep an eye on your chat. It is quite easy to get lost in your streaming activity but it is quite important to always interact with your chat. 
  • Keep yourself updated. New game releases, events, or game updates are efficient ways to grow your channel.
  • Invest in your streaming equipment. Even though it isn’t necessary to have a microphone or a webcam but it certainly helps to improve the quality of your stream. 
  • Interact with other streamers. You can learn various tips and tricks to improve the overall quality of your stream by learning minor things. 

Wrapping Things Up…

With this, we come to the finish line of our post on various reasons why Twitch is a viable platform for streaming. We hope this information proves to be useful for you. 

Twitch isn’t just a streaming platform. You can build a brand and even a business with the help of live streaming. On top of that, you have all the control over all sorts of content production. 

Let us know what you think about it in the comments below.